University System of Georgia Branding Guidelines

External Affairs Division

Typography

The following fonts are acceptable to use in USG documents. Consistent use of these approved typefaces creates a unified appearance across all system-based communications.

Cambria is the standard USG serif font, with Times New Roman and Georgia as substitutes. Arial is the standard USG sans serif font, with Century Gothic and Verdana as substitutes.


Standard Serif
Cambria

The quick brown fox jumps over the lazy dog.



Substitute Serif
Times New Roman

The quick brown fox jumps over the lazy dog.



Substitute Serif
Georgia

The quick brown fox jumps over the lazy dog.



Standard Sans-Serif
Arial

The quick brown fox jumps over the lazy dog.



Substitute Sans-Serif
Century Gothic

The quick brown fox jumps over the lazy dog.



Substitute Sans-Serif
Verdana

The quick brown fox jumps over the lazy dog.