Strategic CRM Platform Implementation

Project Status

In Progress

Project Overview

The objective of the Strategic CRM Platform Implementation –project is to implement a new, Cloud-based Customer Relationship Management (CRM) platform for select USG Institutions.

The Strategic CRM platform will allow for better engagement with prospective and current students, boost enrollment, enhance and automate the application process, and improve student retention. 

Project Benefits

• Deliver student-driven admissions and enrollment experience
• Automate higher education admission processes
• Use real-time data to measure campaign success and inform future strategy
• Reach enrollment goals faster